Shell Advance motorcycle engine oils
The road can be an unpredictable place and you need to be protected against every challenge that comes your way. Shell Advance is formulated to give your bike’s engine complete protection, giving you the courage to outride anything.
Get complete protection for your motorcycle
Protects at high temperatures
Riding on a hot day can be a challenge. With Shell Advance you can be confident that you can outride the heat, because Shell Advance has been formulated to perform 25% better at high temperatures than a leading competitor.
Smooth ride is defined as (1) reduced noise and vibration due to shear stable lubricant, (2) smooth engine operation and performance as lubricant retains viscosity and keeps engine clean
Shell Advance- Outride Anything
Read the transcript
Read the transcript
Title: Shell Advance- Outride Anything
Duration: 00:00:30 seconds
Description:
Every journey has its ups and downs, the goal is to never give up. Shell advance helps make your journey a little easier so that you reach your destination with ease.
We open on an empty road surrounded by trees
V.O: These roads that we embark on are not always the same
Visual Transition: Cut to a very narrow busy street filled people and vehicles
V.O: We are faced with many challenges along the way
Audio: Hustle and bustle on the street
Visual Transition: Cut to an isolated broken road cutting through mountains
V.O: Sometimes they are difficult
Visual Transition: Cut to a motorist speeding his way up on a rough mountain
V.O: Sometimes bumpy
Audio: Sound of motorcycle accelerating
Visual Transition: Cut to a motorist performing a stunt on a sand dune
Text Display: Professional rider on a closed road. Do not attempt.
V.O: And sometimes filled with many ups and downs
Audio: Sound of motorcycle accelerating
Visual Transition: Cut to wide shot of three motorists racing their way on a deserted plain with ice caped mountains behind them.
V.O: We have to face all these…
Visual Transition: Cut to we see a mid-shoot of a motorist riding his bike at full speed
V.O: …. challenges to reach…
Audio: Sound of motorcycle accelerating
Visual Transition: Cut to a wide shoot of a motorist riding towards the camera. We then zoom in on the bikes engine.
V.O: …our destination.
Audio: Sound of motorcycle accelerating
Visual Transition: Show the inside of the engines different cogs and gears and they’ll keep switching as a new text display appears on the screen.
Text Displays: Reduces Wear
V.O: Shell Advance motorcycle engine oil…
Text Displays: Protects Horsepower
V.O: gives your bike…
Text Displays: Saves Fuel
Text Displays: * Complete-Protection is defined as keeping pistons clean, protection against engine wear and protection at high temperatures; Claims based on field trial results and/ or lab based data (Controlled environment).
V.O: complete protection.
Text Displays: Cleaner pistons
Text Displays: * Complete-Protection is defined as keeping pistons clean, protection against engine wear and protection at high temperatures; Claims based on field trial results and/ or lab based data (Controlled environment).
V.O: So, that you can reach your destination…
Text Displays: Extreme heat protection
Visual Transition: We move from inside the cylinder firing out
V.O: with ease.
Visual Transition: Cut to motorist driving towards the sunset.
V.O: Shell Advance
Audio: Sound of motorcycle accelerating
Visual Transition: Cut to a blank blue screen with our tagline on it
V.O: Outride Anything
Audio: Sound of motorcycle accelerating
Visual Transition: Cut to last frame, a blank screen with the 3 Shell Advance packs and logo appearing on screen.
Text Displays: Shell Advance
Shell Advance Masterclass - DIY OIL CHANGE
Read the transcript
Read the transcript
Title: How To Do an Oil Change on a Motorcycle
Duration: 2 Minutes: 11 Seconds
Description:
The video demonstrates to change motorcycle oil, highlighting things one may need whilst also giving step-by -step instructions on how to do so. The video also emphasizes on the importance of knowing which oil is required for one’s motorcycle.
How To Do an Oil Change on a Motorcycle
[Background music plays]
Light-hearted, slow
[Animated sequence]
No Animation in the video
[Text displays]
Super:
A Shell Advance Production
The Masterclass Series
Super:
How to do an oil change on a motorcycle
Super:
What you’ll need:
- Shell LubeMatch or motorcycle manual
- Oil
- Drain pan
- Rear stand
- Funnel
- Rags
- Gloves
- Safety goggles
- Wrench
Super:
1 | Get ready
Super:
Get the right oil
Super:
3 | Drain Engine
Super:
Find the drain plug and oil filter
Super:
Drain the old engine oil for 30-60 mins
Super:
4 | Add new oil
Super:
Pour in the new oil
Super:
Start the engine
Super:
Summary:
1 – Get ready
2 – Prepare motorcycle
3 – Drain engine
4 – Add new oil
{Section subheader, e.g. scene transition/break}
[Conversation/ speech Title]
{Enter speaker’s job}
{Name of speaker}
{Enter the speaker’s dialogue}
[Visuals]
{Visual transition/change, e.g. Split screen, video footage, etc.}
The video starts with the title after which the tutorial is played in one go. In between, we see slides that display text/visuals of “What You’ll Need” and the “Summary” of the tutorial. Towards the end, the video cuts to the Shell Advance logo and the Shell Pectan.
Recommended by leading manufacturers
Ducati
Shell’s Technical Partnership with Ducati Corse
Shell and Ducati began their journey together in 1999, with Shell supporting Ducati Corse in the World Superbike Championship, before the two later joined forces to contest the MotoGP World Championship. The partnership is one of the most successful in premier motorcycle racing, with over 150 race wins in total, and seven Riders’ World Titles in MotoGP (2007) and the World Superbike Championship (1999, 2001, 2003, 2004, 2006, 2008). All race bikes used by the Ducati Corse factory team in MotoGP run on bespoke race formulations of Shell Advance motorcycle oil.
This iconic partnership has since gone on to become one of the most enduring and recognised in the world of premier motorcycle racing.
The technical partnership between the two iconic brands has been a major success both on and off the track, enabling the continued development of Shell Advance motorcycle oil and Shell V-Power performance fuel in the most demanding settings for the benefit of bikers around the world. Also, Ducati not only uses Shell products on the track, but also chooses Shell Advance Ultra motorcycle oil as the first fill for every Ducati road bike that leaves its factory in Bologna, Italy.
The transfer of knowledge gained from the track to Shell product’s for the road is central to the Technical partnership with Ducati, MotoGP provides the most extreme test bed for Shell’s products.
BMW
BMW’s ADVANTEC from Shell
Shell has been chosen by BMW AG as its only recommended global supplier for factory-fill and aftermarket engine oils for BMW Motorrad. From the start of 2015, Shell will produce and supply BMW’s branded engine oils available to customers at BMW Group’s network of more than 3,500 dealers, in more than 140 countries. These products will meet the latest BMW engine specifications and are underpinned by Shell’s PurePlus Technology.
Shell Advance 4-Stroke Motorcycle Oils
Shell Advance 4-stroke motorcycle oils are a special mix of top-quality synthetic, semi-synthetic, or mineral base oils.
