First ever win for a Pakistani retailer at a Shell Global Retailer Awards event

Karachi, 09 June, 2015: At a stunning star-studded night in Paris, the Pakistani flag soared to pinnacle of success as a Pakistani retailer won for the first time the prestigious Global Retailer of the Year Award in a Royal Dutch Shell ceremony.  

Shell globally has Retail operations in over 80 countries worldwide serving 25 million customers everyday at 45,000 retail stations. With competition from retailers all across the world, for the first time, Shell Pakistan’s retailer Mr. Mohammad Toqeer Shahid recently won this coveted award. 

The competition revolves around customer service and business growth elements. Top Shell retailers from around the globe take part in this competition and are recognized at an annual reward and recognition ceremony.

The retailer Mr. Mohammad Toqeer belongs to Sahiwal district and is a keen proponent of excellent customer service.  He keeps his staff motivated to ensure that they provide the best experience possible to customers visiting his site.  His passion and commitment are appreciated by customers as he regularly introduces campaigns and service offers with an aim to please. 

Sharing his thoughts on this win, Mr. Toqeer said, “I’m extremely proud to have won this prestigious award that has helped Pakistan shine in the global arena. The award goes out to my team that wears a smile on their face even in the worst of the weather conditions just to make customers happy. My team and I genuinely believe in making the customer experience a memorable one every time they visit my forecourt in Sahiwal. That is my secret to success – and I’m proud that customers prefer coming to my fuel station because we have won their trust and respect.”

“We are delighted that one of our retailers, Mr. Toqeer has met the criteria of Royal Dutch Shell’s competitive Global Retailer of the Year Award and has brought this prize home. This first time win by a Shell retailer from Pakistan proves that Pakistani businesses are swiftly moving towards being customer-centric, and are actually driving greater business growth through this approach. We hope that others will emulate these values,” said Mazhar-ud-Deen, General Manager for Shell Pakistan’s Retail business.

Shell has over a 100 years legacy in the sub-continent whereby it has become a household name for quality fuels and exceptional customer-focused business ethics. Our scientists are passionate about finding smarter ways to create more efficient fuels, and this expertise in fuel technology makes Shell a leading provider of new, innovative, quality fuels today.

Notes to Editors

Shell Pakistan Limited

Shell Pakistan Limited is the largest international oil marketing company in Pakistan, with a network of over 780 fuel stations across the country. Shell has a 15% share in the white oils market in Pakistan, and remains at the helm of industry-wide efforts to advocate for world-class technical standards for the oil marketing sector in Pakistan and to assist the Government in deregulating the sector.

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